Categories
Sports fashion

The historical milestones of sports fashion you may not know yet (Part 3)

12. The 2000s

In the mid-2000s, the trend that flourished across gyms was group dance classes – and of course nothing more popular than Zumba.

Women stand out with a crop top mix formula with black leggings and sneakers

When it comes to swaddling (Activewear) this period, men’s fashion becomes longer and less in shape (partly due to the development of baggy clothing in hip-hop culture) while fashion. Women stand out with a crop top mix formula with black leggings and sneakers.

15. The 2010s

Ten years later, the entire sports fashion industry was influenced by the trend of yoga and pilates. It includes mind relaxation and concentration. Therefore, the outfits in the gym are also limited to “show up” themselves and focus more on the material. The target was to help the wearer feel comfortable.

This is also a period when the fusion of sports and street fashion is recognized. Therefore, leggings are considered as a more comfortable alternative to jeans.

16. The present

When sports activities are increasingly diversified, the needs of practitioners are not only limited to health training but also assert their position. Accordingly, the demand for high-end sports fashion is both diverse and delicate in design. It also has to be comfortable when wearing. Therefore, there are many surprises to expect about sports fashion in the 2020s.

Activewear – Stylish sportswear

In the fashion industry, nothing is set as norms and rules are not necessarily immutable. In an era when people were free to choose between clothes and styles, it is not surprising that pajamas are worn down the street or exercise gear is worn to work.

Sports fashion nowadays is both diverse and delicate in design

Remember, in the 1980s, when aerobics was so popular with Western women, headbands and tight-fitting T-shirts began to blur the flared pants. But at that time the trend was not widely accepted and was considered a shame. Now everything is different. Activewear is becoming a fashion outfit.

Not only is it not restricted to use outside the gym, but the activewear has also been improved in appearance and features to wear as normal clothes.

Categories
Sports fashion

The historical milestones of sports fashion you may not know yet (Part 2)

7. The 1970s

The flourishing peak of sports fashion was in the early 1970s when a series of sportswear was marketed to a very large extent. For women, familiar items were pastel-colored high-collars and short-satin sort pants, and for men, tight-fitting shorts/sorters.

8. The Mid-1970s

It sounds astonishing, but the idea for “jogging” in a series of sporting activities was not widely accepted until the mid-1970s. Accordingly, sportswear must be followed, and to suit current needs, wide sort pants allowing comfortable stride feet are a must.

Sporting activities was not widely accepted until the mid-1970s

9. The 1980s

The trend in colors to get more vibrant, and things getting bigger and brighter was the highlight of the 1980s, so aerobics-style sportswear exploded and peaked during this period. Special details such as corsets, tight-fitting clothes, and elastic bandanas are also “loved”.

As the movement became so familiar, the need to be able to practice at home led TV companies to start broadcasting the exercises that last 30-minute aerobics so that all public can watch.

10. The 1980s

Aerobics was still the soul of the 1980s sports, sometimes it would be a dance class, then sometimes it was the gymnastics … not only had inspired millions of people. need to care, improve cardiovascular problems, reduce excess body fat but also fun while exercising.

The sports fashion in the 1980s

Public gyms (often referred to as “health clubs”) have started flooding hundreds of treadmills to more sophisticated weight machines to cater to the needs of users.

11. The 1990s

Singlet-style tight-fitting, knee-length is the choice of most women, while men often choose only one tight-fitting pant, or maybe sort pants. Although aerobics is still popular, in the gymnasiums have begun to appear dance classes.

The leggings combo inside and outside was a colorful tight-fitting outfit that was very popular in the mid-1990s.

In the 1990s, Activewear continued to inherit all of the previous decade, but there were also certain improvements and changes in this period. T-shirts are only selected inside the gym, and when stepping outside, the sportswear will have a new, more fashionable color. With elastic lines, “crazy” free-style pattern, along with Chunky sneakers, the sportswear set in the 1990s, has been raised to a new level.

Categories
Sports fashion

The historical milestones of sports fashion you may not know yet (Part 1)

Referring to sports fashion, people will inevitably think of concepts such as Sportswear/Activewear – costumes that are only intended for sports activities.

Not only that, sports clothing today is welcomed by the public in many different aspects of life, be it street style, casual fashion, or travel sets… because it is easy to wear, comfortable. But let’s also explore the historical milestones of sports fashion so far.

1. The 1930s

During the 1930s, though interested in physical activities, most people rarely went to the gym (except athletes). The selected clothes are often based on the criteria of suitability and dynamism, the familiar items of this period are sort satin pants, white cotton shoes, or leather shoes.

During the 1930s, though interested in physical activities, most people rarely went to the gym

2. The 1940s

If you want to “show up” in the gym, dress like the men of the 1940s, dressed up in a tight-fitting suit. However, you will need more flexibility than you think to be able to complete a full workout in this outfit.

3. The 1950s

By the 1950s, sportswear was still very popular. But now, because the practice activities of men and women have been different, most of the outfits will be made separately. But sort satin pants and a pair of Chuck Taylor All-Stars high-collars are a must for men.

By the 1950s, sportswear was still very popular

4. The Mid-1950s

By the late 1950s, machines like this had become popular in gyms to cater to people from all walks of life. Then the design of sports fashion (activewear) for women is also more interesting.

We can see that the interference between satin pajamas and gym clothes in this set, both suitable for training and enhancing the beauty of the practitioner, is a characteristic of the sportswear. this paragraph.

5. The Late 1950s

In the late 1950s, with the appearances of Charles Atlas and Steve Reeves on the covers of magazines and screens, the beauty associated with muscles began to become more prevalent. Most gyms are in tune with the trend, and strengthening the machines and developing men’s fitness exercises is key.

6. The 1960s

In the early 1960s, the idea of ​​gyms that cater to everyone, with a variety of needs, began to take shape (the gym was no longer a place for bodybuilders, boxers or athletes).

In the early 1960s, the idea of ​​gyms that cater to everyone

In all genders, all ages enjoy more than building together exercise habits over a long time. So sports fashion was also expanded to more target groups than in the previous period.

Categories
Sports fashion models

The success that Michael Jordan and Cristiano Ronaldo have brought to Nike

Referring to Nike, people will immediately remember the basketball legend Michael Jordan.

In the 70s, Nike was a big name in the sports fashion market focusing on the development of running shoes. But by 1984, the market for running shoes saturated and Nike faced a lot of difficulties from financial to competition from competitors.

At the time, Nike founder Phil Knight made a historic decision to choose a player with the potential to become a big star to sign a sponsorship deal. He wanted to create a sports idol whose personality and fashion was associated with Nike.

Michael Jordan as Nike brand ambassador

It was this historic decision that opened a whole new page for Nike. Michael Jordan really exploded in the 1984-1985 season and caused Nike’s sales to skyrocket.

His custom-designed Nike shoe called the Air Jordan is on fire everywhere, even this red and black design has become a trend around the world. Since then Michael Jordan has flourished in his career as much as Nike’s revenue sublimated. In 1997, Jordan won the 5th championship in his career. It was also the time that Nike’s revenue reached $ 9.19 billion.

The image of Michael Jordan in the basket became an icon for the Air Jordan

To this day, Nike has completely dominated the basketball market by owning 95% market share, taking complete control of Converse. Michael Jordan has created a global effect not only for basketball but also with this brand of sneakers. After becoming a Nike brand ambassador, Michael helped the big man regain his throne after a period of crisis.

Cristiano Ronaldo

If Michael Jordan is the lifelong Nike brand ambassador in basketball, in this sport, Nike has Cristiano Ronaldo. The Portuguese football player is currently the most famous name in football in particular and in sports in general. He was involved in advertising for Nike since 2003 when he first joined Manchester United.

Cristiano Ronaldo is the Nike international brand ambassador

As a Nike brand ambassador, Ronaldo has worn the brand’s shoes for nearly 900 matches during his football career. In addition, he is also the face of the Mercurial line of shoes for speed-loving players as well as cooperating to launch a sports product line named Ronaldo himself. The product line was a huge hit, having earned Nike millions of pounds.

Categories
Sports fashion models

Neymar signed a new sponsorship deal with sports fashion brand Puma

Neymar signed a contract with Puma to have a sports sponsorship contract worth more than both Lionel Messi and Cristiano Ronaldo. Neymar broke up with sponsor Nike to sign a new contract with Puma. The contract term has not been disclosed, but the value of the deal is huge.

The source of Forbes magazine revealed that Neymar will receive about 25 million euros/year. This is history’s most valuable sports sponsorship deal for a football player.

Neymar’s contract with Puma is worth twice as much as the old contract signed with Nike in 2011 at 12 million euros/year. This is also one of the main reasons why Neymar terminated his contract with Nike 2 years early to switch to advertising for Puma.

Sponsoring contract is a popular way for many football players to make money from sports fashion brands. Going to Puma helps Neymar surpass both Messi and Ronaldo to own the most valuable sports sponsorship contract. Currently, Messi is receiving 19 million euros/year from Adidas, and Ronaldo 16 million euros/year with Nike.

Neymar signed a contract to advertise for Puma

However, Messi and Ronaldo are still the best money-making players in the world in 2020 as revealed by Forbes magazine last week. Neymar is only third on this list with a total income of about 80 million euros.

Neymar signed a contract to advertise for Puma

Brazilian football star Neymar Jr has ended his 15-year relationship with Nike, announcing that he will switch to advertising representative for German sports brand Puma to build a logo of the main product line of Puma.

Among the best footballers still playing, there is no doubt that the name Neymar Jr is in. Since 2016, the Brazilian football star has become the main representative, with Cristiano Ronaldo appearing in almost every new line of new products launched by the American sports fashion brand, Nike.

However, recently confirmed on Twitter, Neymar announced that the contract period between him with the Swoosh logo has officially ended, and the Paris-Saint Germain member will join the Puma.

For those interested, the first products in the Neymar Jr. collection with Puma now available for pre-order on the brand’s website.

The loss of a representative of the caliber of Neymar is considered a step backward of the Nike brand communication team. From the position of being considered superior to his big rival Adidas with only Messi as a counterweight, now everything has been rearranged with a more balanced order such as Ronaldo-Nike, Messi-Adidas, Neymar-Puma.

Categories
Stylish athletes

Top famous players that have impressive sports fashion styles (Part 3)

9. Raheem Sterling

Dosiin was also quite surprised with Raheem Sterling and the speed at which the fashion trends were updated quite quickly – as fast as the way he played and scored the goal. In addition to the passion for the pitch, Raheem Sterling also lets himself relaxed through fashion work.

As one of Nike’s brightest representatives, Raheem’s image is always associated with Nike products. With her masculine beauty and her pitiful charisma, Raheem’s face is always framed and perfectly suited to all fashion styles.

10. Karim Benzema

Known as one of the most famous car players in the world of football players today, Karim Benzema is also noted for his cool clothes showing his fashion personality and his ability to play closely.

Not only holding the supercar, but the male player is also the owner of a collection of the epic sneaker, misty as Balenciaga Triple S, Versace Chain Reaction, Yeezy Boost 350 with color schemes such as V1 Turtle Dove, V2 Semi Frozen, Cream White… The set of “expensive pieces” with blood to play sneakers, not making celeb like him is quite wasteful.

11. Presnel Kimpembe

Although he only debuted recently, this male player born in 95 has created his charm. Because it is very young, 9X always chooses for itself a pretty cool, youthful, comfortable, and dynamic modern style. The reporters’ lenses always follow him whenever this male player wears luxury outfits down the street, such as Gucci, Versace, or Off-White.

12. Paul Pogba

MU’s 26-year-old midfielder not only knows how to create opinion in the striker’s industry but also influences the fashion field – his horizontal arm industry. The proof is that Paul has always been a familiar face in collabs, collections with the famous Adidas brand.

In addition to being the most expensive striker in the world, the midfielder is very attentive to his image, always wants to be a leader in the fashion industry, and create trends for many other football stars.

As shown below, when he wears the LV x Supreme T-shirt, which is currently priced at approximately $ 15,000 in the market. That is not to mention the Pogba scarf wrapped on his head.

The midfielder knows very carefully for his image, always wants to be a leader in the fashion industry, and creates a trend for many other football stars.

Above are the top famous players that have impressive sports fashion styles. So, which player has left you the most impression?

Categories
Stylish athletes

Top famous players that have impressive sports fashion styles (Part 2)

5. Sergio Ramos

With a physical advantage, possessing a height of 1.84m and a sporty body, Sergio Ramos is not only a scoring machine on the pitch but also an outstanding fashion model when constantly attracting attention in all costumes. and fashion style.

6. Loris Karius

Basic but beautiful. That is what Loris is all about in her dress style. Not too picky in the coordination, even the items are the basic white – black color scheme with a smooth design, but Loris does not lose her appeal.

Cunning all the criticism, enchanting all the talking. Once again, the top players with faint fashion styles is a topic not to be missed. After the success of the previous section, Dosiin will continue to add a few more typical “striker” faces with a stable fashion personality.

7. Aubameyang

The rich kid in football is here. His image, whether on the pitch or just in real life, is always admired and sought by the media. Needless to say too much about expertise, because Aubameyang’s talent is recognized by the world as he excelled at scoring very early when the match only entered the 5th minute.

As for fashion style, this will be a pretty long story, because Aubameyang is a famous player who knows how to dress, even wears a lot. Brand names such as Supreme, Louis Vuitton, Nike, Christian Louboutin… are gently neatly placed in the guy’s wardrobe. Talent is also a lot of money, each outfit in each Aubameyang appears quickly becomes a hot topic to discuss.

8. Sergio Aguero

Manchester City jacket, Sergio Aguero is not only known to be a player with the best scoring performance but also a potential star in fashion. As the brand representative of Puma, most of his image is attached to outfits from Puma.

However, many times Sergio Aguero was caught slouching in other items from brands such as DOLCE & Gabbana, Gucci… However, most of his images are attached to outfits from Puma

Categories
Stylish athletes

Top famous players that have impressive sports fashion styles (Part 1)

In addition to the burning love for the ball, the following top players are also notorious sneaker addicts and possess a faint fashion style. This may be an incomplete list, but in terms of hype, few can match it.

1. Neymar Jr.

The Brazilian-born striker is a genuine streetwear addict, always appearing with aggressive outfits from famous brands. Not only that, but Neymar is also currently considered a multi-talented player.

Not only good at football, but Neymar has also stepped into the field of fashion design as a way to try his hand at a new job as well as satisfy his passion for creativity. Of course, Neymar has always been a VIP guest in the world’s biggest fashion events.

2. Hector Bellerin

In addition to flashy moments on the field, Hector in real life is a genuine Hypebeast. Not only is a talented full-back sought-after, with transfer rumors surrounding, but Bellerin is also frequently caught in stylish, unique outfits and it seems that most of the items in the outfit are limited.

Not only that, but Hector is also the golden face of many fashion magazines, also a representative character for Puma sportswear.

3. Cristiano Ronaldo

There is no need to argue about the terrible performance of Mr. Bay, the most interesting thing is the level of Ronaldo playing when talking about fashion. As the representative face of the Nike brand with a lifetime contract of up to $ 1 billion, Ronaldo’s possession of a massive sneaker treasure is also understandable.

With a style that is not too sophisticated, most of Ronaldo’s outfits are simple but exude a charismatic and masculine look. Not only that, but Ronaldo also simplifies the outfit a strong point to highlight the “luxurious” look of the sneaker and the accessories.

4. Jesse Lingard

Wearing a Manchester United shirt, Jesse Lingard is considered a potential striker despite still in his twenties. Like many other young players, Jesse very actively uses social networks to connect with fans.

Thanks to the pictures he shares every day, we discover a completely different image of the guy about fashion. In real life, Jesse is a genuine fashionista with beautiful and impressive outfits. More than that, Jesse Lingard is a sneaker and streetwear enthusiast, which can be seen on the player’s Instagram itself.

Do not miss the next names on the list of Fashionable fashion players!

Categories
Sports fashion

Tips for choosing suitable workout clothes that fit your body shape

Here are the tips you should know to choose suitable workout clothes and sports fashion that fit your body shape.

For pear-shaped body

The idea is to focus your attention on the upper body and eliminate attention on the large lower body for a well-proportioned physique. So wear a plain sleeveless shirt with short or slightly flared pants (or both) to help hide your hips and thighs. You should not wear pants with side stripes that make your legs look bigger and heavier.

For rectangular-shaped body

If you own a rectangular body, you will want to coordinate so that you can create an illusion of body curves. The easiest way is to use pants with vertical stripes, a racerback bra, or a halter top. Choose designs that emphasize color, texture, and print.

You should not wear sportswear of the same color from head to toe as this will make your body look straight.

For the apple-shaped body

If you have an apple-shaped body, you should choose a wider workout shirt, or choose shirts with a waist that can be tied or designed like a balloon at the waist. The fabric should be soft, but not too wide and not too tight. Elastic knee-length pants are the best choice for this figure, pants should be a bit wide at the hip-hugging at the waist.

You should not wear pants and loose tops. Stay away from any loose or baggy clothing. You can wear a loose T-shirt, but don’t choose the oversize type.

For a triangle-shaped body

Because you are plumper on the lower body when compared to the upper body, wear comfortable and straight style pants, not too loose, not too tight combined with a thin T-shirt. You should not wear flared pants or tight pants that will make your lower body bigger.

For hourglass body

This is the ideal type of body shape that many women desire. There are many sportswear brands for women nowadays that offer great options for you to choose yourself the most suitable workout clothes.

V-neck tops or padded high waistband, a thinner t-shirt with or without sleeves, combined with shorts, basketball or vignette shorts, creative colors are right for you. You should not wear clothes that are too wide to look undesirable and extraordinarily scruffy.

Above are some tips for choosing suitable workout clothes that fit your body shape. Hopefully, the information is helpful for you!

Categories
Sports fashion

10 best sportswear brands for women nowadays (Part 2)

Fabletics

Fabletics proves that sportswear is never boring. It offers attractive, funky sporty bra designs as possible for the wearer. Fabletics focus on being active, fashionable, and absorbing sweat.

Puma

If you are a true soccer football fan you certainly cannot help but know the third-largest sports clothing brand in the world – Puma. This is the main sponsor of the largest football clubs in the world.

Shorts, shoes, and sports jackets of this brand are always out of stock and always in the top-selling products. From casual sneakers to extreme sports clothes, Puma has everything.

Olympia Active Wear

Kaili Lickle, the founder of Olympia Active Wear, laid the first bricks upon graduation with a visual design and sales degree. The idea is to find the missing piece in the field of sportswear that is everyday clothes that are both comfortable and simple to use to practice sports when needed.

This means yoga followers with yoga pants can practice yoga anywhere anytime. With soft fabrics, soothing colors, delicate styles, and beautiful shadows, this is a favorite brand for many. Who would have thought that clothing that could fit in active sports could be so elegant and sophisticated?

Outdoor Voices

Outdoor Voices is a brand that since its launch has resonated. The clothing is made from four different fabrics – tight, jersey, silk, and poly-spandex – something we’ve never seen before.

Even when you walk with your friends, walk with the dog, or do daily HIIT (high-intensity cardio training) or anything else related to moving around, the company has the right product. well suited.

Lululemon

Lululemon is everywhere. If you’re not familiar with sportswear brands, this is an engineering sportswear brand that started out of a set studio as well as an after-hours yoga studio. Then, the company began designing special costumes for yoga practitioners.

With beautiful costumes and accessories, Lululemon is a product not to be missed for anyone passionate about sport.

Asics

Asics is a Japanese conglomerate that primarily started with the production of basketball shoes and later shifted to manufacturing all kinds of shoes. It is famous after officially distributing shoes for the Olympic Games. Since then, Asics has expanded its business into sportswear and apparel manufacturing. You can shop by activity, sport, and function of each outfit.