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5 sports brand ambassadors who have “changed their hearts” (Part 1)

Brand Ambassador is a form that has been around for a long time, even though traditional forms of advertising and marketing are still prevalent.

Nowadays, when it comes to small and large sporting goods manufacturing companies in the world, cooperating with a brand ambassador has a healthy lifestyle, good image, a special personality.

Sometimes, sports idol plays the most important role in the campaign to promote products and improve the name of the company, it can be said to account for 8/10 success of the brand campaign. This is due to the development of technology that has created a younger generation who is always interested in what “idols wear” and hype storms.

Today, when it comes to sportswear companies from small to large in the world, relying on a brand ambassador to have a healthy lifestyle, beautiful image and a special personality Many people “idol” play an extremely important role in the campaign to promote products and promote the company’s name, accounting for 8/10 success of the brand campaign.

However, the sudden “jump” to the new dock is not uncommon or impossible. With rumors that Drake is about to leave Jordan Brand to join the Adidas rival, let’s SNKRVN check out which entertainment industry superstars who have been really for many reasons “change their heart” and return to the same roof with “Rival” of old lover.

1. Kanye West left Nike, coming to Adidas

As the owner of the tycoon of collaborative concerts, with Kanye West, Adidas convinced the rapper to come to him from the hands of rival Nike. Has been influencing the worldwide shoe-lovers over the past 10 years with designs with Louis Vuitton, Bape, Reebok and, more recently, this multi-talented but sultry rapper agreed to sign a contract partnered with Adidas in 2013 after disagreements over a portion of the Nike deal. In 2016, Kanye also kicked Nike on Twitter. New love with Adidas has released the legendary Adidas Yeezy version.